Advanced Targeting
Win The Right Customers and Voters, Faster
Our compliant micro-targeting turns real voter signals into measurable Sales for industry and turnout for candidates.
Targeting doesn’t need to be complicated to be powerful.
Research from MIT shows that tailoring political ads based on one well-chosen attribute can be ~70% more effective than showing everyone the single “best” generic ad.
+70%
Lift when you target on one attribute vs. a generic ad.
How We Run Advanced Targeting
(Compliantly)
We never “tag” individuals in Meta or export PII from comments. In political messaging Artemis classifies interactions and routes people into on-platform engagement audiences (e.g., video viewers, form submitters) where Meta controls matching. It’s fast, compliant, and scalable.
For private industry we combine world class intelligence tools with decades of executive level experience to reach your ideal customers.
Listen
For signal using enterprise social listening and Page analytics to spot who’s engaging and why (issue, tone, intent)
Classify
With Artemis (our proprietary AI) to map audiences by intent (supporter, persuadable, opponent) and issue (e.g., health care, taxes)
Activate
On-platform with Meta’s approved audience types (Page/video/lead-form engagement, and consented lists).
Learn
Real-time lift tracking feeds back into our strategy so the next campaign is even sharper.
The Result
+7% to +22.2% voter turnout
vs. control ridings in political use cases using social-listening-guided, localized ads (federal cycle).
Sales Increase
in private industry we have been able to increase monthly revenue by up to 40% in less than 90 days using micro targeting.
Faster forecasting
of political rend shifts and detected shifts 4–5 days earlier than national aggregators when ad performance feeds Artemis’ Monte Carlo model.
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Persuasion Ads → Issue-matched creative to your persuadable audiences.
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Direct Supporter Messaging → Sales, GOTV, volunteer, or fundraising.
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Speed → Audience updates and creative swaps in real time
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Live Issue Feedback → stop guessing and start knowing what the issues are in a market or riding.
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Riding-level Analytics →Unique supporter counts, issue share, trendlines (available politically with Artemis).
What You Get
Cross Link Momentum
Strong alone, unstoppable together, our services amplify each other into a system of influence.
Branding & Communications
A sharp message only matters if it’s aligned with what people are actually talking about.
